ORIGIN9 Feature

Identity Studio

The login experience for your product — SSO, MFA, social, passwordless, and workflows.

Identity Studio gives your customers a login experience you fully control. Configure connections (email/password with policy, social providers, enterprise SAML/OIDC, passwordless with magic links, WebAuthn), enforce MFA (TOTP, SMS, email, WebAuthn), and brand the hosted login to match your product. Define custom entities and fields on top of the default user (Subscription, Plan, Feature Flag) and drive workflow automation — send emails, call webhooks, assign entities, update profiles — on signup, login, password reset, and other events. Each "Product" in the studio is isolated, so one Origin9 tenant can run multiple SaaS products without tenant bleed.

Branded login screen with SSO, social, and passwordless options feeding into a user directory

Five Auth Methods

Email/password with policy, social (Google, GitHub, Microsoft, Facebook), enterprise SAML/OIDC, passwordless magic links, and WebAuthn.

Custom Branding

Your logo, colors, fonts, and background — 17 configurable color values, three layouts, per-product overrides, and custom domains with automatic SSL.

MFA Support

TOTP, SMS, email OTP, and WebAuthn with backup codes, per-user enrollment tracking, and DISABLED/OPTIONAL/REQUIRED policy enforcement.

Custom Data Models

Define entities (Subscription, Plan, Feature Flag) with custom fields, validation, and user assignments — surface them in your product via API.

Workflow Automation

Trigger actions on user events — send emails, call webhooks, assign entities, update profiles, assign roles. Zapier-style automation, built in.

Multi-Product Isolation

Each Product is a distinct SaaS offering with its own users, branding, and connections — one tenant can safely run several products.

What This Replaces

CapabilityTraditional ApproachORIGIN9
Customer authenticationAuth0, Clerk ($10K–$100K+/yr)Built in
Enterprise SSOAuth0 Enterprise, WorkOS ($25K–$100K+)Built in
Workflow automationAuth0 Actions (Enterprise tier)Built in
Custom user dataSeparate DB + custom backendFirst-class entities

Related Features

Ready to try Identity Studio?

From idea to production in days. Not months.